It's difficult to give realistic pricing for web design without knowing the details of the work. Many companies charge an amount per page, but that doesn't always work very well since the greatest amount of work comes in designing the look and feel of the site as well as the navigation structure. Once that is done, making pages is often as simple as cutting and pasting in text and graphics.

The development of a web site is a joint venture between the designer, writer, programmer, and the owner. The degree to which responsibilities are shared plays a big role in the final cost. The more you can contribute as far as text copy, images, and a clear vision of what you want, the less the site will cost.

Many site owners are able to keep the cost of a site redesign down by providing such things as: spell-checked and well-written copy; properly sized and optimized images; an existing logo identity; and a list of sites that they find appealing.

Obviously, complex sites that require a lot of technical work like CGI, Java, and Perl scripts; database set up and administration; and e-commerce will cost more than simple "brochure" sites.

As a reference, you can expect to pay about $50-$60 per page for simple sites where the images are ready to go and the text copy is provided. That pricing starts to flatten out for sites with more than about 30 pages. It'll be more like $100-$150 per page for more complex sites, many of which incorporate e-commerce, where we begin from scratch. This price also begins to diminish at about 30 pages.

The creation of a logo identity is a time-consuming creative process that usually costs between $750 and $1500 depending on the complexity of the design and the potential for use in other media such as business cards, letterhead, and envelopes.

Banners are easy to price! For $100, we'll do one static banner and one animated banner, optimized for size.

Call for daily rate for instructional design and graphic design.

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